Consumers don’t want to sift through pages of product listings; in fact, most aren’t looking to scroll past page two of the search results. Fashion brands and retailers that are best equipped for a fast-paced consumer are those who have enabled high-quality site search.
Hamish is CEO and co-founder at Sajari, a company that pioneered the use of artificial intelligence and machine learning in site search to provide unparalleled results. Prior to Sajari, Hamish crossed over into data science from his original career as a laser engineer. He has managed the data analytics and intelligence for many large corporations before moving into product management and machine learning.