week of 11/29/21 Black Friday Online Sales Dip Slightly, Still Strong Ecommerce sales on Black Friday dipped slightly this year, to $8.9 billion from $9 billion in 2020, reversing years of growth, according to data from Adobe Analytics, with larger retailers seeing 22% higher growth than small businesses while the latter saw higher average order value. Authentic Brands Group Foregoes IPO, Sells Stakes Reversing course, Authentic Brands Group, owner of over 30 retail properties including Aeropostale, Forever 21, Fredericks of Hollywood and Barney’s New York, is selling significant equity stakes to CVC Capital Partners and HPS Investment Partners instead of pursuing an IPO. Gen Z Shopping Habits May Kill Off Unprepared Brands For the past decade, brands have scrambled to serve millennials, the first internet-obsessed generation that forced them to rethink ecommerce selling strategies. Now, they are reinventing as Gen Z gears up to enter the workforce and fast becomes a formidable force in the economy. Is your ecommerce platform ready? 5 Basic SEO Principles to Increase Your Website Traffic Search engine optimization (SEO) is the cornerstone of the modern business. If you are an ecommerce seller, you cannot grow your base of loyal customers if you're stuck on page 6 in search results. Here are basic SEO principles that will help you increase website traffic going forward. Human Warehouse Picking Still Has It All Over Robots Startup Via.Delivery Brings BOPIS to SMBs in the U.S. Holiday Shopping Uncertainty Leads to Ecommerce Innovation Walmart Launches Multi-Site Drone Delivery in Arkansas   See open jobs for ecommerce, marketing, and fulfillment operations View Jobs