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This week, passwordless authentication firm Descope earned a hefty $53M seed round. Also, January e-grocery sales were down a bit but pandemic era gains have mostly held.
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week of 2/17/23 |
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Instacart is launching a new service aimed at SMBs, including possibly smaller niche and specialty grocers as well as office supply firms, in a bid to increase revenue lost to major grocers that have taken back fulfillment, as it looks to boost a sagging valuation ahead of an expected IPO.
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Descope, a company touting a low-code, password-less authentication solution, has raised $53 million in a seed round, looking to tackle the issue of costly password fraud as well as the consumer friction that comes both at account creation and with tracking numerous user IDs and passwords.
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Composable commerce means, how commerce will happen in a world increasingly built on cloud-native architecture, headless tech stacks, API plugins and microservices. Retailers are facing pressure to balance the need to create compelling buying experiences with the imperative to rationalize costs while increasing tech stack agility.
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With the new privacy era and the slow-but-certain abolishment of persistent identifiers, marketers have to figure out how to drive retargeting conversions. In 2023, the key to retargeting and hitting your KPIs still lies in brands’ first-party, user-level data – but not in the way you think it does.
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| See open jobs for ecommerce, marketing, and fulfillment operations |
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