Multichannel Merchant
Hits of the Week

week of 9/13/21
UPS announced it was acquiring last mile platform Roadie for an undisclosed sum, thrusting it front and center into a space that has spiked in the pandemic era, providing a way to service demand that doesn’t fit into its existing network, including groceries and bulky items. The deal is expected to close in the fourth quarter.
Order Management Systems provide the foundation of omnichannel success for retailers and brands building direct-to-consumer (DTC) strategies. In this free on-demand MCM webinar, Forrester analyst Emily Pfeiffer and executives with Softeon discuss key aspects of an omnichannel OMS and case studies from leading retailers.
There has never been a better time to be in e-commerce. Multiple factors have combined to bring us to the tipping point for e-commerce adoption, resulting in more opportunities than ever before for online and omnichannel merchants.
Often the focus in direct mail is on the main attributes: Offer, creative and database. Most marketers focus on these to generate a higher response for their campaigns. While essential, other elements of a mailing campaign you may not have considered can be instrumental in generating at greater ROI. Here are 8 tips to consider.

Shopify: Optimizing Ecommerce SEO

Brand Loyalty Is a Land of Pandemic Promises

Ecommerce Brands: Conquering the 2021 Holidays

California Bill Targets Amazon Labor Practices

 

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