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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 10/18/2016 |
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| Is Google Trying to Kill the Mobile Popup? |
| As you may have heard by now, come January 2017, Google’s search rankings will begin penalizing mobile websites that have pop-ups and interstitials. Here are a few examples from a recent Google post of interstitials that will be penalized. …» |
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| Big Box Retailers Win When Sales Associates Service Online Customers |
| In a study by UPS, 51% of shoppers made their purchases online, compared to 48% in 2015 and 47% in 2014. The problem is big box retailers face is that they have yet to figure out how to successfully sell certain big box categories online, which is why conversions are so low. See how big box retailers should be personalizing the online experience for shoppers. …» |
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| How to Get Your Ecommerce Site Halloween Ready |
| With Halloween just weeks away, it is important to get your online store ready for what is considered the fourth most lucrative ecommerce holiday behind Christmas, Thanksgiving and Easter. Here is an inside look at what we can expect this Halloween season. …» |
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| The New Shopper Journey – Circular and Complex |
| There is a fundamental shift in retail, 10 years ago retailers needed a department store to ensure success, now they use social media. Here is an inside look at the new shopper journey. …» |
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| Shoppers Expected to Increase Holiday Spending This Year |
| Holiday spending is expected to increase this year in the U.S. with 44% of consumers planning to spend more than last year. See what else a new study from Accenture found about shopper attitudes and preferences heading into the holiday season.…» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
