Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 12/10/2019
5 Steps to Increasing Customer Retention in Subscription Commerce
While subscription commerce is up, many subscription box companies are challenged to maintain their subscriber base. The median churn rate for subscription boxes is 10.54%. What can your company do to retain subscribers? Here are 5 effective strategies and the fulfillment best practices necessary to support them.…»
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How to Meet Shipping Needs in Your Budget
Learn how shippers balance CX, service levels, and cost.
 
Cross-Border Ecommerce Software Firm Flow Secures $37M in Funding
Hoboken, NJ-based Flow has secured $37 million in Series B funding to drive its mission of helping businesses market, sell and ship to global consumers online by providing localized experiences. The funding will be used to build up product offerings, grow customer acquisition, add staff and expansion in the U.S. and Europe.…»
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How a Top-Down Approach Accelerates CCPA Compliance
The California Consumer Privacy Act or CCPA, which will take effect on Jan. 1, 2020, aims to enhance privacy rights and consumer protection for residents of California. Yet it impacts all industries, and some of its requirements are particularly challenging for retailers. Here are some considerations of what will be required for CCPA compliance.…»
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Cost-Effective Ways to Streamline Shipping
6 quick wins to grow profit and stronger customer experiences.
 
Kustomer Raises $60M in Funding Round For R&D, European Office
Cloud-based CRM platform startup Kustomer has raised $60 million in a round led by Coatue with participation from current investors Tiger Global Management and Battery Ventures, bringing its total haul to $173.5 million as it pursues titans Zendesk and Salesforce. The company plans to build out R&D and open its first European office.…»
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USTR Weighs Adding Foreign Amazon Sites to Notorious Markets List
The U.S. Trade Representative’s office is considering adding Amazon sites in the UK, Canada, Germany, India and France to the Notorious Markets list due to alleged growth in sale of counterfeit goods, based on a request from an apparel trade group, according to WSJ. Chinese marketplaces Taobao and Pinduoduo are on the 2019 list. …»
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