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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 3/28/2017 |
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Why 2017 is the Time for SMBs to Prioritize Site Security |
Advances in technology enable us to do amazing things, among them the ability to buy almost anything you want online. With the rise of online shopping, we’ve seen an astronomical increase of personal data available online, and as a result there are now more fraudsters and thieves making careers out of stealing others’ data than ever. With small businesses, a breach could be catastrophic. Here is how small to medium-sized businesses can protect themselves from security breaches. …» |
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Augmenting In-store with Online Competitive Intelligence |
It’s an understatement that retailers are under pressure. Budgets are tight and missteps are costly, as witnessed by the slew of traditional retailers shuttering their doors. Here is how to connect augmented intelligence with online competitive intelligence. …» |
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Security Leaks: How To Protect Your Ecommerce Business |
More and more customers are making the switch from brick and mortar stores to ecommerce websites thanks to the convenience of online shopping, but there’s still a significant portion of the population who are wary about adopting these new practices. Consumers are fearful of security thefts and are refraining from making the shift to online shopping. Here is how you can make your customers and yourself feel safe in the shopping journey. …» |
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Walmart Launches Investment Incubator Store No. 8 |
Walmart is continuing to step up its ecommerce innovation game, announcing this week the launch of ecommerce investment firm Store No. 8, a Silicon Valley-based incubator that will fund top entrepreneurs and launch startups.…» |
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Will Consumers Survive the Death of Retail? |
JCPenney recently announced it will be closing 140 U.S. stores. The news follows American Apparel declaring bankruptcy, WetSeal going out of business, The Limited shutting down… This growing list of closures has led to a slew of “The Death of Retail” headlines and social media posts. You have to actually wonder is it the death of retail? Is it a shift to big-box one-stops vs. boutique specialty stores? Is it just a phase? Are we all contributing to a rubbernecking traffic jam for nothing more than a fender-bender? …» |
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