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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 3/6/2018 |
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| Neiman Marcus Prepares for the Customer of the Future |
| Neiman Marcus told attendees at eTail East that the focus in 2018 is on making innovation part of its DNA as it seeks new, creative ways to connect the online and in-store experience for its upscale customers. Here are some of the ways it is making these moves. …» |
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| How to Effectively Tackle Cross-Channel Customer Centricity |
| In our monthly MCM CommerceChat podcast, Angie Stocklin of One Click Ventures discusses how to provide a consistent customer experience across every touchpoint to foster true customer centricity. Angie will be speaking on this topic at the seventh annual Ecommerce Operations Summit 2018, April 3-5 in Columbus, OH, in a session entitled “It Should All Look the Same: Creating True Cross-Channel Customer Centricity.” …» |
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| Walmart Launches Four New Private Brands |
| Walmart announced it is launching four new private brands in the apparel category, two for women and one each for men and children. Here are what the four brands are and what Walmart plans to do with existing brands. …» |
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The Most-Searched Ecommerce Partner Directory |
| From click to brick, from retail to etail get in front of the Multichannel Merchant community. Become part of the most-searched online Directory of DTC and ecommerce partners out there. Sign up today! |
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| How Chubbies Built a Customer Community |
| Building a community came naturally for casual men’s shorts and apparel brand Chubbies, as it’s the approach the company has taken from the very beginning. Here is what Chubbies is doing to build a community for its brand. …» |
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| How Gap Inc. Is Reimagining Itself as a Customer-Centric Organization |
| Customers are at the center of everything Gap Inc. is doing today as it works to turn around its organization and be a leading omnichannel retailer, a digital executive told attendees at eTail West. See what he had to say about the company's ongoing evolution, and its reliance on tools like data analytics and continual testing and learning in pursuit of success.…» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
