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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 3/7/2017 |
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| The Abandoned Shopping Cart: What Customers Want in a Checkout Experience |
| Convenience is one of the top reasons people shop online today as opposed to shopping in a physical store. While shopping cart abandonment is up 70%, which means only three in 10 people are completing a purchase. Is there way to turn the checkout process into a memorable experience that results in buying? Check out these strategies that may just do the trick! …» |
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| The True Cost of Cybercrime in Ecommerce |
| Cybercrime in ecommerce is not a joke today. Data breaches are on the rise since 2013 and it is important that retailers are aware as we go into 2017 full-steam ahead. This infographic by BigCommerce and Symantec provides a deep dive look at how cybercrimes will impact retailers in 2017. …» |
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| 7 Key Differences Between Chinese and Western Consumers |
| For one thing, online shopping in China is a much bigger deal than it is in the West, as Singles Day sales volumes show. Yet unlike their counterparts in more mature economies, China’s increasingly affluent consumers are fairly new to e-tail. Here are seven key differences between Chinese and Western consumers.…» |
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| How Retailers Are Redefining the Shopping Experience |
| Technology has changed the face of retail. It has affected how consumers shop and interact with brands. As ecommerce is growing, U.S. consumers say they still prefer to purchase from a physical store even if the same product is offered online. Technology has created the expectation of convenience and it also has provided the means to deliver it. Here are how these retailers are redefining the shopping experience. …» |
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| Target to Invest $7B Over 3 Years In Digital, Other Moves |
| Target plans to invest $2 billion this year, and $7 billion over the next three years as it looks to boost its digital initiatives, support new brands and expand its smaller-store footprint, taking a page from the playbook of main competitor Walmart.…» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
