Multichannel Merchant
Ecommerce & Marketing
week of 4/7/21
DynoSafe, Smart Porch Safe, Wins “Shark Tank” Deal
The founders DynoSafe, maker of a patented refrigerated smart safe for home grocery delivery to the porch won a deal on “Shark Tank,” with shark Robert Herjavec taking a 25% stake in the company for $150,000, with Mark Cuban also on the board. The husband-and-wife team are looking for deals themselves with major grocery chains.
Consumers Have Varying Expectations for a New Normal
Most anticipate that a return to normal will be gradual and cautious even after the virus has been subdued, and different consumer segments will have varying levels of optimism on those timelines. For advertisers, building seamless digital experiences, and positioning products to appeal to differing segments.
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It's time to expect more from your fraud solution.

Join Sift live with Gartner to learn about digital trust & safety

Headless Commerce and the Omnichannel Experience
The growth of omnichannel capabilities has given way to shopper journeys beginning and ending across multiple touchpoints. For this reason, many retailers are turning to headless commerce, which separates the front end and back end of an ecommerce application, providing more control over each touchpoint and engagement.
Why Customer Data Maintenance Matters for Marketers
Customer data maintenance can keep efforts on track by ensuring that marketers have the best, most relevant information to drive decision making. For marketers looking to deliver big results in 2021, here are three ways data maintenance can support their efforts.
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Your Guide to Personalization in a Post-3P Cookie World

Don’t wait until 3P cookies are gone for good. Learn how to deliver a personalized customer experience and continue to find and convert prospects without them now. Start preparing for a post-3P cookie world here.

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Sales Tax Compliance in 2021– Are You at Risk?

Over the last year, you’ve evolved. You’re offering BOPIS, or in-store returns, or maybe you’re using a closed store to fulfill ecommerce orders. This is all great for sales and customer experience, but it comes with tax consequences. Sales tax rules and rates vary across transaction types, location, timing, and many other factors. Check out the latest special report by Multichannel Merchant for key insights

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