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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 8/2/2016 |
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| Just in Time for the Holidays: Google’s Latest Adwords Update |
| Back to school shopping is quickly approaching, and before we know it the holiday shopping season will be in full swing. Google announced the launch of three new AdWords innovations that optimize mobile advertising and give greater control to marketers. With the rush not too far down the road, here are updates marketers will be utilizing to lure the consumers this holiday season. …» |
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| Controlling the Chaos: Why Progressive Mobile Matters |
| Progressive mobile can give your web visitors a premium app-quality experience and take your conversion rate to levels comparable to desktop. Here are three key milestones in developing the progressive mobile experience. …» |
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| Under Armour to Begin Selling Its Products in Kohl’s Next Year |
| Under Armour will begin selling products at 1,100 Kohl’s locations next year, and plans to open a store at the iconic FAO Schwartz location in Manhattan. The Kohl's deal is intended to make Under Armour products more available to consumers, particularly women, at malls and other suburban locations.…» |
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| PetSmart Improves Customer Experience With Better Insight Into Customers and Pets |
| PetSmart partnered with Cognizant to gain better insight into its customers and their pets that promises to create a better shopping experience. Cognizant will empower PetSmart with better decision making by integrating operational store, campaign and other data to provide a single view of the entire data landscape. See what other ways PetSmart will improve the customer experience with this partnership. …» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
