Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 8/9/2016
Platform Helps Wine App Grow its Global Ecommerce Business
Vivino has grown from a popular wine selection and review app to a business with global ecommerce designs, after implementing the BigCommerce platform. See how Vivino has leveraged its 18 million app users into a growing ecommerce operation.…»
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3 Benefits of Enabling People-Powered Ecommerce
The role of a store associate should be to serve their local online customers just as much as their in-store customers. These omnichannel associates can provide ecommerce shoppers with a much better experience and can bring retailers the following three benefits.…»
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SMS, Apps or Email? Finding the Right Channel for Your Marketing Campaign
When it comes to spending big money on marketing strategies the only way a marketing campaign can be considered successful is if it recoups more in revenue than it cost the company to implement. See which channel is right for your marketing campaign. …»
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Staying One Step Ahead on Amazon

August 10, 2016 @ 2:00 p.m. ET

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Leverage The New Holiday Promotion Cycle To Lure Omnichannel Shoppers
A sign of the omnichannel times is that consumers are faced with so many choices and exposed to so many messages during the holidays, they have learned to ignore all but the most relevant ones. See what the optimal ways are to lure consumers this holiday season. …»
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Walmart Confirms Jet.com Acquistion
Walmart Stores Inc., and Jet.com announced they have entered into a definitive agreement for Walmart to acquire Jet for $3.3 billion. See what this will mean for both Walmart and Jet.com moving forward as it relates to ecommerce. …»
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Multichannel Merchants Source Directory
Contact Cynthia Foristel via email, [email protected], or phone, (203) 899-8482, to list your company for year round exposure and to discuss listing discounts.
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