News and Intelligence for the Multichannel Merchant

February 19 , 2014

By Bob Moul

iOS 7 is proving that retailers can no longer afford to ignore the app channel, or publish an app once and then leave it to languish. The app revolution is happening, and it's sweeping the retail industry along with it, whether individual companies decide to participate or not.

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By Ellen Shannon

Multichannel Merchant recently conducted a deep-dive research study, sponsored by Neustar, that gets to the heart of what companies are thinking about how they use, or want to use, data-driven consumer insights to create omnichannel engagement with customers and prospects. This research will show how your company stacks up, and you’ll learn how to improve your omnichannel engagement through use of actionable consumer insights.

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By Dr. Melody King

Facebook's autoplay feature is a boon to marketers who are trying to attract more eyeballs and generate more sharing on Facebook. It’s a relatively low-key way of delivering video about products or brands without causing users to be annoyed by an “intrusive” video popping up unexpectedly (and noisily) on a webpage they’re reading.

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By Daniela Forte

While most people would have forgiven delivery people for not being able to make deliveries on uncleared roadways, many 1-800-Flowers customer took to social media to express their displeasure with the brand. Here's how 1-800-Flowers responded to the social media backlash.

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By Tim Parry

International sales from U.S. online retailers will jump from $11 billion in 2014 to almost $50 billion by 2020, which would make up 16% of the overall U.S. online retail market. So what are you doing to grow those global ecommerce sales? Here's how Multichannel Merchant can be your resource for growing global ecommerce sales.

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By Tim Parry

Multichannel Merchant wants your input for its MCM Outlook 2014 reports. If you give us 5 minutes of your time to take our survey, we'll give you a chance to win an iPad Air. Already have one? Then you can trade your prize in for a $500 American Express gift card.

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By Craig Vodnik

To gain insight into your current performance and where improvements need to be made, you’ll want to focus on revenue per session, average cart value, conversion rates and gross revenue.

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Buyer's Guide to Call Tracking Software for Marketers

FitForCommerce: Next Generation Information & Data Management Relevency

Preserving Mobile Marketing: 6 Steps Marketers Must Take Now

The Customer Service Balancing Act

eBook: eCommerce 201: 5 Strategies & 15 Best Practices You Need to Know to Grow Your Revenue

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