| MCM THURSDAY
News and Intelligence for the Multichannel Merchant February 27, 2014 |
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| Chico’s FAS 4Q Net Sales Down 6.4%, FY Sales Flat
By MCM Staff Chico's FAS ended its fiscal year with flat net sales, and was hurt by a 6.4% decrease in fourth-quarter sales, the retailer said in its earnings release. |
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| Solving the Local Search Puzzle
By Daniela Forte Local search has grown increasingly important for both consumers and marketers, and even major players like Google recently made moves to position themselves for better success. With this in mind, Kenshoo released this infographic to help marketers solve the local search puzzle. |
| Sears Holdings’ FY Revenues Down $1.7 Billion
By Tim Parry Sears Holdings' domestic comparable store sales declined 3.8%, comprised of decreases of 3.6% at Kmart and 4.1% at Sears Domestic in fiscal year 2013. Here's a full look at Sears Holdings' full-year financial results. |
| JCPenney Commits to Omnichannel
By Tim Parry With sales of $1.08 billion for fiscal year 2013, an increase of 5.8%, it appears JCPenney has its ecommerce channel back on track. And on its Feb. 26 earning call, JCPenney chairman and CEO Mile Ullman said the retailer is ready to make ecommerce a part of an overall omnichannel sales strategy. |
| Essential Ecommerce KPIs for Your Online Shopping Cart
By Craig Vodnik To gain insight into your current performance and where improvements need to be made, you’ll want to focus on revenue per session, average cart value, conversion rates and gross revenue. |
| Best Buy’s 4Q Ecommerce Sales Increase 25.8%
By Daniela Forte It was a good quarter for online sales at Best Buy. The company reported that comparable online sales of $1.57 billion saw an increase of 25.8% over 2012, according to its earnings release. |
| Nordstrom Reports 30% Increase in Ecommerce Sales for Q4
By Daniela Forte Nordstrom saw a 30% increase in its direct-to-customer sales, which built upon last year’s 31% increase. The direct-to-customer increase was driven by expanded merchandise selection and ongoing technology investments to enhance the customer experience. |
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