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MCM THURSDAY

News and Intelligence for the Multichannel Merchant

March 26 , 2014

MCM Thursday
 
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Genuine Facebook Fans Drive Profit for Fabness
Kidrobot’s Ecommerce Traffic Rises 87%
How Small Merchants Meet Operational Challenges
American Eagle Outfitters is Going to the Dogs
Friendly Fraud Surges in Wake of Ecommerce Security Breaches
St. Louis Tag Launches New Website

Genuine Facebook Fans Drive Profit for Fabness

By MCM Staff

Fabness is using ShopSocially to convert its website visitors into genuine Facebook fans. Here's why they are converting at a rate of 33.28%, resulting in positive social media ROI.

FULL ARTICLE

Kidrobot’s Ecommerce Traffic Rises 87%

By Daniela Forte

Collectible toy retailer Kidrobot quadrupled conversions and increased orders by 13% since making improvements to the user experience on its ecommerce site, including integrating video and other social media content into its site.

FULL ARTICLE

How Small Merchants Meet Operational Challenges

By Daniela Forte

Whether you’re in the startup phase or ready for the next big push with your ecommerce business, planning for growth is no easy task.

FULL ARTICLE

American Eagle Outfitters is Going to the Dogs

By MCM Staff

Inspired by fashionable pooches everywhere, American Beagle Outfitters invites shoppers to preview their matching #AEOStyle clothing line for dogs and their owners.

FULL ARTICLE

Friendly Fraud Surges in Wake of Ecommerce Security Breaches

By MCM Staff

Security breaches at large retailers triggered a surge in friendly fraud among consumers, according to dispute mitigation company Chargebacks911, which warns online merchants to prepare themselves with prevention strategies.

FULL ARTICLE

St. Louis Tag Launches New Website

By MCM Staff

With an updated design and CMS, St. Louis Tag’s new website positions the company as a leader in the hang tag printing industry.

FULL ARTICLE

Related Whitepapers

Forrester Report on Mobile Engagement

Establishing True Relationship with Your Customers

The Customer Service Balancing Act

Next Gen Information & Data Management for Commerce Relevancy

Measuring Social Media and the Enterprise/Social ROI

eCommerce 201: 5 Strategies & 15 Best Practices You Need to Know to Grow Your Revenue

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