| MCM TUESDAY
News and Intelligence for the Multichannel Merchant January 13 , 2014 |
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| Shoppers Have Great Expectations with Omnichannel Commerce
By Daniela Forte Shoppers today expect and demand a streamlined experience and are expecting an easy access to information and integrated online and in-store tools, according to Baynote’s 4th Annual Holiday Online Shopping Survey. |
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| Alibaba Bans Bitcoin on all Marketplace Sites
By Erin Lynch While Overstock.com announced last week that it has begun accepting Bitcoins as an online payment option, not all merchants are embracing the crypto-currency. The Chinese ecommerce platform Alibaba Group said in a statement that it has banned the controversial payment option from all its Taobao marketplaces. |
| Amazon Sellers Saw Record-Setting Year in 2013
By Daniela Forte It was a record-setting year for sellers on Amazon, it was announced that in 2013 its sellers sold more than a billion units worldwide, this is cumulatively worth tens of billions of dollars, according to a press release by Amazon. |
| Twitter Recaps George W. Bush Speech at #NRF14 Show
By Erin Lynch Although the press was not allowed to attend the National Retail Federation’s Big Show in New York City keynote session with former President George W. Bush, it didn't stop attendees from tweeting the action live. Here are just a few of the recaps: |
| Personalizing the Online Shopping Experience—Thinking Beyond %%FirstName
By MCM Staff Even as retailers rely more on technology for powerful results, when retail marketers hear the word “personalization” too many immediately think that equates to including a first name in an email. |
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Advertisement  Defining the Role of the CMO in the Age of the Empowered Customer Jan 22, 2014 @ 2:00 p.m. ET In the age of the customer, the line between the marketing and customer experience disciplines has rapidly blurred. In this complimentary webinar, Cory Munchbach, analyst at Forrester Research, presents findings from her Jan. 2014 report “The Convergence of Brand, Customer Experience, And Marketing.” Click here now! |
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