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MCM TUESDAY
News and Intelligence for the Multichannel Merchant
August 08 , 2014 |
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Collaborating with Customers Can Mean Big Business
By Jeannie Walters
Some retailers have tapped into this new era of omnichannel marketing by collaborating very directly with customers. Using mobile technology combined with in-store experience, they are able to tap into the collective genius of customers. Here are five examples you need to check out.
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Holiday Planning: Easy as a Day at the Beach
By Jim Davidson
It can be a struggle for ecommerce marketers to simply start your holiday planning, especially when you are likely more focused on trying to squeeze in one more trip to the beach. The fact is, you need to start your holiday planning now.
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How Blinds.com Engages Customers Successfully with Video
By MCM Staff
Providing high-impact and visually engaging assistance for common questions and concerns shows your customers that you’re committed to resolving their issues. In this Google Hangout video, Multichannel Merchant Managing Editor Tim Parry discusses video engagement with Robert Reed, Video Producer for Blinds.com, and Kenna Hilburn, Liveclicker's Senior Video Commerce Strategist.
FULL ARTICLE |
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