| MCM TUESDAY
News and Intelligence for the Multichannel Merchant May 23 , 2013 |
 |
| Retailers Getting More Out of Pinterest
By Daniela Forte Pinterest has upped the IQ of its pins so that retailers can get more out of pinning and in turn, it can drum up sales, according to an article by Venturebeat.com. |
|
Advertisement
|
| Showrooming Becoming a $215 Billion Problem for Retailers
By Erin Lynch Mobile devices are becoming to new accessory for consumers. It’s where they can find locations of stores, download coupons, and, unfortunately, compare prices while shopping in a traditional brick-and-mortar store. |
| 5 Tips to Improve Your Ecommerce Business
By Daniela Forte There are several ways retailers can improve their ecommerce business. Emerging ecommerce businesses have several advantages over big names, especially when it comes to personalization and customer service, according to an article on Forbes.com. |
| Amazon Tops Walmart in Brand Ranking
By Daniela Forte Amazon topped Walmart with a brand value of $45.7 billion and saw its value grow by 34% while Walmart grew by 5% to $36.2 billion in a top brand ranking, according to an article on AdAge.com. The ranking done by BrandZ Ranking, credits Amazon’s operational swiftness for its financial success. |
| Social Sharing Drives Sales
By Daniela Forte The question remains whether social sharing drives sales for ecommerce sites, Addshoppers analyzed $5,000,000 worth of ecommerce transactions influenced by the AddShoppers social commerce platform, this infographic by Addshoppers shows insights from thousands of merchants ranging from mom and pop to household brands. |
| How to Improve Social Marketing Automation
By Daniela Forte Using social media as a marketing strategy is important for both B2B and B2C companies. Without a social media manager, social marketing can become a challenge, according to blog post on ExactTarget.com. According to the blog post, marketing automation has been criticized as being impersonal and is directly at odds with the concept of personally interacting with your audience using social media. |
|
Advertisement  Calling all shopper marketing pros. Attend BAA’s “Marketing to the Omni-Channel Shopper” conference, 6/11-6/13 in San Francisco. Valuable content. Three major research presentations from Booz, Google and Leo Burnett. Learn from Microsoft, Cisco, Post and Altimeter. Learn more. |
| Find Products and Services |
| Search our site for Products and Services |
|
Advertisement  Managing the Social Media Mix This white paper provides a step-by-step guide for determining your strategy—and the proper mix of marketing channels—in social media. Download Today! |
ABOUT THIS NEWSLETTERYou are subscribed to this newsletter as `email`For questions concerning delivery of this newsletter, please contact our Customer Service Department at: Multichannel Merchant An Access Intelligence publication International: 847-763-9509 Email: Customer Service Access Intelligence | 10 Norden Place, Norwalk, CT 06855 © 2013 Access Intelligence. All rights reserved. This content is protected by United States copyright and other intellectual property laws and may not be reproduced, rewritten, distributed, re-disseminated, transmitted, displayed, published or broadcast, directly or indirectly, in any medium without the prior written permission of Access Intelligence.
|
 |
| About Us Privacy Policy |