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The News, Commentary & Events that Shaped Commerce This Week
week of 10/28/2016 |
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What Retailers Can Expect This Holiday Season |
The holidays are just around the corner and retailers are gearing up to increase their digital marketing and advertising strategies to offer online promotions earlier to increase sales for holiday 2016. Take an inside look at what some of the key trends and insights for holiday 2016. …» |
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Don't Lose Your Customer Because Your Retargeting is Bad |
Retargeting is a great way to stay top of your customer's mind. But bad retargeting restrains the relationship you have with your customer. Here's a look at how one licensed sports apparel seller isn't in sync with its customer or its inventory, and three things merchants can do to get retargeting done right. …» |
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4 Ways IBM Watson is Connecting the Brand to the Consumer |
Making it easy for customers to shop your brand and get what they want when they want and how they want is the name of the game for retail today. Here are four ways brands are using IBM's artificial intelligence technology, IBM Watson to connect to customers. …» |
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How to Wow Your Customers the Old School Way |
Having a killer in-house customer service team is invaluable, and they should your surprise customers in a more personal manner, or in this case, wowing your customers the “old school” way. Here are the benefits of customer happiness, and a few methods that have worked well for online eye wear seller Readers.com.…» |
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The MCM Network Source Directory |
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