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week of 10/19/22 |
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ATO Attacks Up 39% On Marketplaces, Report Finds |
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Account takeover or ATO attacks increased 39% on marketplaces in the first half of 2022 compared to last year, a new report states, with overall ATO attacks across sectors up 131%. ATO was up 71% in fintech, 34% in on-demand services and 9% in digital goods/services. The survey was done by Researchscape International on behalf of Sift. |
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Amazon Expands, Promotes Discount Prime Program |
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Amazon is relaunching its discounted version of the vaunted Prime subscription, aimed at providing lower-income consumers perks normally reserved for the full offering but at a lower monthly price, during a period of economic hardship for many as inflation continues unabated. |
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Taking a Media-First Approach in Ecommerce |
Cut through marketplace noise and win valuable mindshare by delivering compelling, engaging visual media experiences that will help you drive shopper connection, engagement, and conversion.
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Growing Social Commerce Starts With Customer Trust |
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Retailers should consider the impact their social strategy elements have on customer trust. This includes your choice of social platforms, the payment methods you accept, how you screen orders for fraud and how you safeguard your brand presence on social media. Identify the platforms your customers trust the most. |
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Customer Loyalty: Overcoming 4 Key Challenges |
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As prices continue to rise, more consumers are looking for the value vs. sticking with a particular brand. Clearly, many brands are facing a difficult environment. But there are still solid opportunities to be creative and maximize marketing budgets, despite demanding conditions, that will encourage and keep consumers loyal to your brand. |
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WineDirect Uses Waveless Tech to Drive Scale |
Learn how the WineDirect operations team was able to leverage technology to enable the correct order flow and fulfillment across channels, while providing critical scale to meet heightened demand.
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Inventory Management Complexities Are Here to Stay |
Check out Multichannel Merchant’s latest special report, Inventory Management Gets Trickier As Forces Collide, to stay ahead of inventory management challenges. Read now to hear what analysts are observing and what companies like Burton and Firstleaf are doing to help mitigate inventory management struggles.
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On the job hunt? |
See open jobs for ecommerce and marketing. |
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