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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 5/15/2018 |
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| AI and Mobile Is the Winning Formula for D2C Brands |
| Shopping shouldn’t feel like a chore. It should be fun and convenient, delighting the customer at every turn. The next generation of AI will anticipate your needs before you do. Here is how AI and mobile fit into your ecommerce strategy. …» |
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| Amazon Suddenly Drops Out of Google Shopping PLAs |
| After testing the waters, Amazon has stopped bidding on product listing ads on Google Shopping, according to data from marketing agency Merkle, opening the door for home goods sellers in their absence. See what this decision means for sellers, and what might be behind it.…» |
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| Customer Loyalty Depends on Perfecting Your Customer Data |
| When an existing customer reaches out to a company, how does their interaction start? Are they treated as an old friend with a known history, or do they need to start from square one each time they interact with the business? Here is how to get readily accessible data to enhance your customer loyalty. …» |
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| sponsored by |
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The Most-Searched Ecommerce Partner Directory |
| From click to brick, from retail to etail get in front of the Multichannel Merchant community. Become part of the most-searched online Directory of DTC and ecommerce partners out there. Sign up today! |
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| Retailers Take Note: The New Marketing Stack is Heating up the Cloud Wars |
| A common theme connected the Amazon, Microsoft and Google earnings reports last quarter: major growth in cloud revenue. Amazon Web Services (AWS) brought in $5.11 billion in revenue in the fourth quarter; Microsoft Azure revenue is up 98%; and Google, while still growing in the sector, says its cloud now brings in $1 billion per quarter. Here is a look at what the future may hold for the marketing cloud stack. …» |
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| Wayfair Sees Nearly 50% Growth During Q1 |
| Wayfair saw a successful first quarter with online sales up 48% year-over-year and total net revenue up 46% or about $450 million. Here is what the brand had to say about its Way Day event and how it's doing internationally. …» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
