Multichannel Merchant Week In Review The News, Commentary & Events that Shaped Commerce This Week

week of 5/10/2019
Using Email to Effectively Engage with Gen Z Shoppers
This year it’s expected that members of Gen Z, now in their late teens and early twenties, will be the largest generational cohort, surpassing millennials and baby boomers and making up one-third of the global population. In a new webinar, Greg Zakowicz, senior commerce marketing analyst at Oracle Bronto, will talk about how to effectively market to Gen Z shoppers via email marketing.…»
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Expand & Grow on E-Commerce Marketplaces: Where Should You Sell Next?
June 5, 2019 @ 1:00 p.m. ET - Register and discover how to evaluate, pick and launch successfully on new marketplaces, both in domestic and international arenas.
 
Schick, Wilkinson Razor Parent to Acquire Harry’s Inc.
Edgewell Personal Care, the parent company of Schick and Wilkinson razor brands, announced it would buy shaving startup Harry’s Inc., for $1.37 billion in stock and cash. Here is why direct-to-consumer brands are an integral part of the CPG industry. …»
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Alibaba Targets Amazon through AliExpress Expansion
Alibaba is changing up its fast-growing AliExpress marketplace to attract merchant sellers from nations besides China, a direct challenge to Amazon’s international marketplace, according to the Financial Times. The "local to global" program will initially admit sellers from Russia, Turkey, Italy and Spain, expanding as it goes.…»
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Connecting with Gen Z Through Effective Email Marketing
May 14, 2019 | 2:00 pm ET - Join us next week for this webinar and discover Gen Z’s key characteristics, their expectations of retailers, and email marketing tactics that can appeal to and engage this generational cohort.
 
H&M Discontinues Its Catalog After 39 Years
H&M has discontinued its catalog after 39 years in an effort to be relevant, convenient and inspiring, the company said. Here is look at H&M's catalog history and whether or not the catalog is still a channel of choice for retailers. …»
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On-Demand Warehouse Provider FLEXE Raises $43M in New Funding
On-demand warehousing and fulfillment firm FLEXE has raised $43 million in Series B funding, led by Activate Capital and Tiger Global Management, with participation from Madrona Venture Group and follow-on investments from Redpoint Ventures, Prologis Ventures and others. Clients include Walmart, Staples and Toms.…»
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The Most-Searched Ecommerce Partner Directory
From click to brick, from retail to etail get in front of the Multichannel Merchant community. Become part of the most-searched online Directory of DTC and ecommerce partners out there. Sign up today!
 
Instagram: A Breeding Ground for Counterfeit Products
The proliferation of counterfeit products has now gone digital and viral. No longer do people need to comb the streets looking for perfect replicas of Louis Vuitton and Gucci. Here is how counterfeit products are impacting the retail industry. …»
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