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week of 2/22/21 |
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Having an accurate view of your customers – likes and dislikes, behavior, demographics, etc. – is critical to success in retail. Customers want personalization and relevance, but how does this happen as 3P cookies go away? Learn about the importance of people-based marketing as part of a holistic identity strategy in this new reality.
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Locus Robotics, a provider of autonomous mobile robots (AMR) for fulfillment warehouses, has raised $150 million in a Series E round, led by Tiger Global Management and Bond, bringing its valuation to the unicorn level north of $1 billion as its business multiplies. The company is looking to expand in Europe and enter APAC in 2022.
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With the new year underway, you may be feeling the burden of the latest round of carrier rate and surcharge increases hitting parcel costs. In order to understand and mitigate their business impact, you need to arm yourself with information. How can you measure the net impact of these changes? It all starts with good, accurate data.
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Before the Internet even existed, retailers relied on an assortment of strategies and market intelligence tactics to boost sales—including promotions, direct mail, catalogs, window displays, focus groups, surveys, and ads. Here are six effective strategies to enhance your conversion rates.
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| See open jobs for ecommerce, marketing, and fulfillment operations |
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