Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 11/5/2019
Don’t Be the Next Data Breach Headline This Holiday Season
The holiday shopping season is practically upon us, which means savvy consumers are getting ready for the best sales of the year. Unfortunately, they’re not the only ones preparing to take advantage of the season. Learn about the serious threats posed by bad actors like Magecart groups, and what steps you can take now to be protected.…»
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Building Cross-Channel Marketing Excellence at Lowe’s
Learn how retailer Lowe’s solved their issues with circulars.
Subscription Services Will Make Up 75% of DTC Brands by 2023
By 2023, 75% of organizations selling DTC will offer subscription services, with global subscription commerce accounting for 18% of the market. Here is a look at how the subscription services economy is changing the face of retail. …»
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How Swanson Health Products Implemented AI-Powered Pricing Technology
Swanson Health Products grew its ecommerce revenue 60% and saw Amazon sales increase 35% after it implemented AI-powered pricing technology into its business model. In the latest MCM CommerceChat podcast, hear how Swanson boosted sales and gained an edge on the competition. …»
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Retail Marketers Need More Than Features - They Need Results
An integrated marketing platform built for retailers to drive results: increased engagement, revenue and loyalty at every point of interaction. Find out how
 
To Meet Consumer Expectations, Retailers Must Fight Against Counterfeits
The retail industry has a counterfeit problem and it's threatening brands across the world. According to the International Chamber of Commerce, the global economic cost of counterfeiting and piracy could reach $2.3 trillion by 2022. Here are measures retailers should take to prevent 3P sellers from offering counterfeit goods. …»
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Retailers Offer Immersive, Digital Toy Buying Experiences for the Holidays
Children are making their holiday toy lists, and this year it goes beyond the traditional buying experience. Major retailers like Target, Walmart and Disney are reimagining ways to showcase popular toys and provide a more interactive experience than stores of the past, and Toys R Us is looking for an experiential comeback.…»
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