How Swanson Health Products Implemented AI-Powered Pricing Technology

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Swanson Health Products and its 50-year-old private label supplement brand worked with Feedvisor to implement dynamic pricing into its business model.  For the past six months, Swanson Health Products has been using Feedvisor’s AI-powered pricing technology to help boost sales and profitability. As a result, Swanson’s ecommerce revenue is up 60% year-over-year and total sales through Amazon are up 35%.

In this latest edition of the MCM CommerceChat podcast, Patrick Yatskis, Senior Digital Marketing Manager of Swanson’s Health Products and Victor Rosenman, CEO of Feedvisor discuss how it helped the brand stand out among the competition.

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