Still wonder if personalization matters? LAWLESS Beauty has parlayed this approach into a doubling-plus of revenue/year since 2020, and its QVC channel is a bottlerocket. Learn how they're crushing it by viewing our MCM webinar on demand.

Multichannel Merchant
Ecommerce & Marketing
week of 12/14/22
Pitney Bowes Investor Calls for Board Takeover, New CEO
Pitney Bowes will get a board makeover with an installed majority and a new interim CEO, if investor Hestia Capital has its way, actions that have led management to take defensive measures. The hedge fund said it's taking these hardball measures after the company refused its offer last month to bring in three new outside directors.
E-Grocery Sales Continue to Drop
Domestic e-grocery sales continued to fall from pandemic-fueled highs, decreasing 10% in November to $7.7 billion, down slightly from $7.8 billion the two prior months, according to Brick Meets Click/Mercatus. Fewer households are buying groceries online, combined with lower order frequency and smaller basket sizes among regular shoppers.
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Are NFTs The Future of Ecommerce?
NFTs are currently the hottest thing in tech, and many ecommerce businesses are incorporating them into their business strategies. When we consider the staggering amounts some of them have demanded, this should come as absolutely no surprise. Are NFTs really the future of ecommerce? Read on to find out more.
Engaging Omnishoppers Despite Inflation
As inflation continues to impact retailers, the basket size of every shopper is critical to profitability. To attract the price-wary omnishopper, you must create a seamless, consistent cross-channel experience. Engaging and retaining them is incredibly valuable, but it takes finesse to understand who they are and how they shop.
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WineDirect Uses Waveless Tech to Drive Scale

Learn how the WineDirect operations team was able to leverage technology to enable the correct order flow and fulfillment across channels, while providing critical scale to meet heightened demand.

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Inventory Management Complexities Are Here to Stay

Check out Multichannel Merchant’s latest special report, Inventory Management Gets Trickier As Forces Collide, to stay ahead of inventory management challenges. Read now to hear what analysts are observing and what companies like Burton and Firstleaf are doing to help mitigate inventory management struggles.

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