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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 12/5/2017 |
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New Year, New Emails, No More Excuses |
With email continuing to be one of the top-performing online marketing channels, it shouldn’t be a surprise that my inbox is overrun with bland, generic emails. Here are several strategies to improve your email marketing program. …» |
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Leveraging the Right Data to Enhance the Customer Experience |
With the booming popularity of IoT devices, marketers might feel overwhelmed when it comes to tapping into the potential of all that customer data. Here is how retailers can make better use of the wealth of data to enhance the customer journey.…» |
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How to Enhance the Customer Experience with SMS |
Finding innovative ways to market to consumers today is no easy task. Retailers are utilizing various mobile strategies to ensure SMS success. Here are several tips and tricks retailers need to know. …» |
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The MCM Network Source Directory |
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