Multichannel Merchant

STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 12/5/2017

With email continuing to be one of the top-performing online marketing channels, it shouldn’t be a surprise that my inbox is overrun with bland, generic emails. Here are several strategies to improve your email marketing program. …»

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	How are top brands in retail are using SMS?
	Download this new report from Multichannel Merchant and learn how to connect the online and in-store experience using SMS.

How the Chatbot Fad is Hurting Customer Satisfaction

Chatbots have grown in popularity over the past couple years, but does this technology have lasting utility in customer support? Here is how the chatbot fad is hurting customer satisfaction. …»

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Leveraging the Right Data to Enhance the Customer Experience

With the booming popularity of IoT devices, marketers might feel overwhelmed when it comes to tapping into the potential of all that customer data. Here is how retailers can make better use of the wealth of data to enhance the customer journey.…»

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	5 Marketing Trends to Bet On in 2018: December 13, 11:00 AM-4:30 PM ET
	Wrap up 2017 armed with fresh data, expert insights and the intel you need to leverage the trends that will be shaking up the industry in 2018. Register free today!

How to Enhance the Customer Experience with SMS

Finding innovative ways to market to consumers today is no easy task. Retailers are utilizing various mobile strategies to ensure SMS success. Here are several tips and tricks retailers need to know. …»

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Sears Holdings Remains Optimistic Amid Declines in Third Quarter

Sears Holdings reported that total revenues for the third quarter were $3.7 billion, compared to $5 billion in the same quarter last year, representing a decrease of $1.4 billion. Here are some other results and what it means for the company. …»

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	7th Annual Ecommerce Operations Summit
	Join us April 3-5 2018 in Columbus, OH, for the ONLY conference focused on optimizing direct-to-customer and omnichannel operations & fulfillment.

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