 |
STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 3/17/2020 |
|
|
|
| Amazon Competition, Data Privacy Top 2020 Ecommerce Priorities |
| Competing with Amazon, addressing privacy issues linked to collection of data by third-party technologies and improving site speed to boost sales are top priorities identified in a new study from ecommerce platform provider Yottaa. The report suggests Prime-style free same-day shipping will become widespread among brands in 2020.…» |
|
|
|
|
|
| Remesh Raises $25M to Grow AI-Based Market Research Platform |
| Software company Remesh, whose platform uses artificial intelligence to create real-time market research, has raised $25 million in new funding to support expanded product offerings and growth. Founded in 2014, Remesh has raised more than $38 million to fuel its growth in the $71 billion market research industry.…» |
|
|
|
| 7 Ways to Use Cause Marketing in Your Email Campaigns |
| Retailers who use social causes as part of their brand ethos need to find ways to influence purchase decisions by integrating this messaging into their promotional channels, including email marketing. Here are 7 ways brands can incorporate cause marketing into your email marketing efforts.…» |
|
|
|
|
|
| After Shedding the Coat, Burlington Stores Is Mothballing Ecommerce |
| After spending years trying to shed its “coat factory” branding – think Boston Market on the fast casual side – Burlington Stores is shedding something else: ecommerce. The CEO said ecommerce represents just 0.5% of total sales and doesn't leverage the company's "treasure hunt" draw for shoppers, giving stores a huge advantage.…» |
|
|
|
| Ulta Beauty Has Strong Q4 Online, Responds to Coronavirus Threat |
| Ulta Beauty saw ecommerce sales increase 20% to 30% during fiscal 2019 ending Feb. 1, 2020, aided by a store pickup rollout chain-wide, while also taking steps in store to address the growing coronavirus threat. Ulta also reduced hours of operation, is temporary closing some stores and discontinuing hair services in stores.…» |
|
|
|
|
|
|
|
|
| Join us at the Ecommerce Operations Summit |
Learn More |
|
