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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 10/1/2019 |
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| Building Cross-Channel Marketing Excellence at Lowe’s |
| Whether customers are looking for something specific or simply just browsing online or in store, finding a sale is always a bonus. Through specials, retailers strategically place products where customers are sure to find them, physically and digitally. Here is how Lowe’s was able to significantly improve the complex process of producing print and digital circulars across its 400,000 SKUs …» |
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| Holiday Retail Sales Predicted to Top $1.1 Trillion, Deloitte Says |
| Overall holiday retail sales are expected to increase between 4.5% to 5% this holiday season, according to Deloitte’s annual forecast, passing $1.1 trillion in sales from November through January. Deloitte predicts ecommerce sales will increase 14%-18% during this period to between $144 and $149 billion.…» |
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| Best Marketing Tools for Penetrating the Chinese Market |
| The topic of how to penetrate the Chinese market has been lately triggering heated debates among foreign companies looking to benefit from the massive potential of this Asian business powerhouse. Here are six ways to penetrate the Chinese market. …» |
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| eBay CEO Devin Wenig Resigns, Citing Differences with Board |
| eBay announced the resignation of President and CEO Devin Wenig, who said in departing after eight years at the helm that he’s been out of sync with the company’s new board, of which he was a member. He will be replaced on an interim basis by Scott Schenkel, eBay’s senior vice president and CFO.…» |
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| sponsored by |
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CommerceChat: Podcasts Exploring Ecommerce Trends |
| Explore the library of MCM Commerce Chat and hear the trends and insights that continue to shape the dynamic world of direct-to-customer selling directly from the source. Each month, a new topic and thought leader is featured ñ subscribe today! |
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| featured jobs |
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eCommerce Projects and Programs Senior Advisor Round Rock, TX
Dell – Austin, TX
Transportation Area Manager
Amazon.com Services, Inc. – , GA
Transportation Area Manager
Amazon.com Services, Inc. – , TX
Transportation Area Manager
Amazon.com Services, Inc. – , TN
Manager, Domestic Transportation
Ferguson Enterprises, LLC – Newport News,
Director of Marketing - eCommerce
Reynolds Consumer Products – Lake Forest, IL
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