Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 1/8/2019
Data Diaries: Awareness, Governance and Trust Are Key in 2019
In the consumer realm, it often seems like the only time data becomes a topic of widespread interest is after something bad happens. Here are a few other data-related predictions for the retail landscape in the coming year. …»
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Mobile Transactions Continue to Spike in Global Ecommerce
Mobile transactions, particularly with smartphones, continue to grow globally when retailers promote their apps, according to a study by Criteo. Here is a look at how mobile transactions have impacted global ecommerce. …»
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2018 Holiday Sales Break Records Thanks to Email’s Massive Influence
To say that 2018's Cyber Monday was a digital doorbuster is a colossal understatement. Nov. 26, 2018 will go down as the biggest online shopping day in U.S. history thus far, with sales reaching a staggering $7.9 billion. Here are some specific insights from this year’s holiday shopping season that should help as you plan out next year’s strategy.…»
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Sears Plans to Close More Stores This Year
Sears Holdings is planning to close 80 more stores across the U.S. in March, with the possibility of liquidating the business entirely. Sears' largest creditor and chairman, Eddie Lampert, still a potential buyer, has received $1.3 billion in funding and would keep 425 stores open.…»
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2019 Ushers in Next Wave of Catering to Empowered Consumers
Throughout 2018, retailers focused on providing creative, interactive and friction-free shopping experiences for customers. In 2019, you can expect this evolution to accelerate, with personalization and obsessive customer focus at the heart, and new influencer marketing catering to a more individualized consumer experience.…»
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