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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 6/19/2019 |
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| Sephora Ranks Highest in Study on Personalization and Video |
| Sephora was ranked highest among retailers for both personalization and use of video, followed by Amazon in both categories, according to a study by SundaySky. Walmart earned a 12th place ranking in both, while Target is listed among the top five retailers. Here are how other brands ranked in the study. …» |
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| sponsored by |
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Beat the Benchmarks, Drive Results |
| How do your campaigns compare? Download the guide to find out how your 2019 campaigns measure up against benchmarks within your industry. |
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| Mountain Hardwear Launches Augmented Reality Mobile App |
| Mountain Hardwear, whose parent company is Columbia Sportswear, has launched an augmented reality shopping app featuring its completely redesigned equipment line. Here is how the app is changing the way shoppers get the most of the great outdoors. …» |
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| Promotional Excellence: Run Effective Campaigns |
| Consumers are becoming increasingly jaded when it comes to promotions. With discounts and deals around every corner, retailers are struggling to make their offers stand out. Here are five best practices for successfully applying your promotions so that everyone sees the benefits. …» |
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| sponsored by |
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Payments that Grow with You |
| The Authorize.Net payment solution is designed for small businesses that want to grow fast. But what exactly does that mean? Read this guide to discover if the platform's robust capabilities, security and customer service are a fit for your business goals. |
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| OVitaminPro Personalizes the Customer Experience |
| For online vitamin and supplement company, OVitaminPro, it’s more than selling products that people need, it’s about being experts about those products and providing a personalized experience for customers. …» |
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| Amazon Web Services Rolls Out Amazon Personalize |
| Amazon is rolling out Amazon Personalize to customers of its Amazon Web Services cloud computing platform. The API-based tool for app developers lets them power personalization features such as product recommendations, search results and direct marketing. …» |
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