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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 10/2/2018 |
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| Is Using AI for Fraud Protection Keeping Your Online Stores Safe? |
| Fighting fraud is a time-consuming task and most online retailers need help with it. Ecommerce platforms are stepping up to assist their merchants with AI-driven solutions, but do these AI-only tools provide enough fraud protection? Here are some factors to consider before opting in to a platform-provided fraud screening program.…» |
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| Augmented Reality Takes Center Stage in Mobile Retail |
| Why are retailers embracing AR? Put quite simply, the modern state of retail is all about customer convenience, and AR is revolutionizing that. See how some of today's major brands are using AR and how it has enhanced the customer experience. …» |
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| Millennials Wish You Would Send These 5 Promotions Over the Holidays |
| As reported by the National Retail Federation, more than 174 million Americans headed in-store and online to shop during Cyber Week 2017. In that five-day period, millennials spent on average $419 per shopper, more than any other generation. Here is what millennials wish you promoted to them during the holiday season. …» |
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| eBay Begins Managing Payments in the U.S. |
| eBay announced it will begin managing transaction payments in the U.S., which will let shoppers complete their purchases entirely on eBay’s site. Here is how sellers will benefit from this move.…» |
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| 7 Ways to Prepare Your Email Marketing for the Holidays |
| Believe it or not, the holiday season is right around the corner. This year’s holiday season is projected to rake in $123 billion in online sales, a 15.3% growth over last year. Here are several trends that are expected to continue for holiday 2018. …» |
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