Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 7/17/2018
Back-to-School Spending Expected to Reach $27.6 Billion
Domestic back-to-school spending is projected to reach $27.6 billion this year or $510 per household, up slightly from $501 in 2017, according to data from Deloitte’s annual back-to-school survey. Here is what the rest of the survey revealed about the back-to-school shopping season. …»
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The Supreme Court Wayfair Decision: Now What?
July 18, 2018 @ 1:00 p.m. ET - Register  to gain a better understanding of the broader implications of Wayfair and what to do in response.
 
The Truth About Shopping Cart Abandonment
Getting people to convert on your ecommerce site can be a bit of a challenge. In fact, one of the most common reasons for cart abandonment has to do with shipping, taxes and extra fees. This infographic by ShipBob reveals why shoppers aren't converting on your ecommerce site. …»
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Scoring Big with Chinese Shoppers on Ecommerce Holidays
Global ecommerce holidays have become increasingly pervasive and lucrative, as ever-growing results prove. These insights from the 618 Festival will help U.S. merchants prepare for other upcoming ecommerce events, including China’s Singles Day, the biggest sales event in global retail.…»
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What Consumers Want and How Email Marketing Delivers It
Free On Demand - Download and get strategic, beyond-best practice email marketing recommendations for closing the personalization gap.
Guess Brings AI to Fashion with Alibaba Collaboration
Guess is partnering with Alibaba Group to bring artificial intelligence to fashion and provide customers with a richer shopping experience combining online and offline elements. Here are some of the features of the FashionAI concept store and what it means for Guess. …»
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Sorting Out the Implications of South Dakota vs. Wayfair SCOTUS Decision
In the wake of the U.S. Supreme Court’s landmark South Dakota vs. Wayfair ruling in June, much uncertainty remains. To address the many questions, join Multichannel Merchant and Vertex on Wednesday, July 18 at 1 p.m. EDT for a free webinar, “The Supreme Court Wayfair Decision: Now What?” …»
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