Multichannel Merchant

STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 10/10/2017

Shopping App Marketers: Black Friday Success Starts Now

If last year’s data on shopping app spending was any indication of what’s coming this fall, Thanksgiving and Black Friday are poised to be the biggest mobile shopping days of the year in the U.S. Here is what retailers can expect from mobile commerce this holiday season. …»

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Why Identity Resolution is Critical to Retailer Survival

As the online retail environment grows and becomes more competitive, it is vital for retailers to derive the maximum value from each customer relationship. Here is how identity resolution can benefit your retail business. …»

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Unwrapping the Holiday Social Shopper

Holiday shopping continues to increase year-over-year. In fact, the National Retail Federation reported that holiday sales are expected to increase 4% this holiday season to $682 billion. See where shoppers are finding the information they need to start their holiday shopping and what their preferences are. …»

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How Loyalty Programs Are an Effective Tool to Drive Retailer Growth

The increasing competition in retail is forcing brands to reevaluate how they deliver value and stay relevant to consumers. Here is what retailers need to know to maintain customer loyalty. …»

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Target Partners with Pinterest on Image Search

Target is partnering with Pinterest to help shoppers find what they’re looking for by snapping a picture using Pinterest Lens, producing a curated set of products resembling the original image. See where else Target is implementing Pinterest Lens to drive sales. …»

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