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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 11/7/2017 |
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Shoptalk 2018 |
| Shoptalk is the world’s largest conference for retail and ecommerce innovation with over 7,500 attendees. Shoptalk will be held on March 18-21, 2018 at the Venetian in Las Vegas. Prices Increase Friday: Get Your Ticket Now! |
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| Improving Customer Satisfaction Hinges on Facebook Messenger |
| It is estimated that by 2020 customer experience will overtake price and product as the key brand differentiator. How are brands investing in their customers’ experience to differentiate their company from the competition? Here is an inside look at how engaging with customers is changing retail. …» |
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| How to Beat Counterfeits and Police Your Brand |
| The risk of brand degradation is nothing new (fake Coach purse, anyone?). But brand degradation against price transparency, access to goods, manufacturing capabilities, dissolving of geographical boundaries and shipping innovations, and you’ll see the risk has increased dramatically. Here is what you should do as brand degradation gets worse. …» |
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| How Women’s Sportswear Brands Stay Fit on Social Media During Holidays |
| The holiday season is crucial for retail brands, generating around 25% of their overall annual sales. As brands compete for the attention of customers during this heavy shopping season, many pour a lot of effort into their social media presence. Here is how several fitness brands are standing out this holiday season. …» |
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| Voice Shopping: The Next Ecommerce Frontier? |
| Voice shopping may be in its infancy as a channel, but consumers are increasingly relying on AI-powered devices such as Amazon Alexa, Google Assistant (and Google Home) and Microsoft’s Cortana. Join Multichannel Merchant and ChannelAdvisor for a webinar that will look at the latest trends and the future of voice shopping. …» |
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| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
