Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 9/4/2018
How to Sell on Google Shopping
The ecommerce behemoth’s vast product range, easy shipping options, convenience and speed mean that it has a stronghold on the ecommerce market. But you can compete and set yourself apart by offering a better customer experience and embracing opportunities offered by other channels. Here is why you should be selling on Google Shopping. …»
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5 tips that should not miss when choosing a domain name!
Your retail business’ domain name can help you attract and engage new customers. Check out these tips to help you build the perfect online brand for your existing or new business. Read more
 
Best Buy Ecommerce Revenue up 10.1% in Q2, Now 15% of Sales
Best Buy reported strong topline, earnings and comp growth in the second quarter as its omnichannel focus, ecommerce sales and categories like appliances continued to be bright spots. See what executives had to say about the Q2 results and what the company is doing to improve the customer experience.…»
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5 Basic SEO Principles to Increase Your Website Traffic
Search engine optimization (SEO) is the cornerstone of the modern business. If you are an ecommerce seller, you cannot grow your base of loyal customers if you're stuck on page 6 in search results. Here are basic SEO principles that will help you increase website traffic going forward. …»
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Drive Holiday Sales Growth by Avoiding These 3 Digital Marketing Mistakes
Free On Demand - Register and get winning approaches on customer acquisition, increasing conversion rates and customer retention strategies from leaders in the ecommerce space
Why It’s Not Too Late for Back-to-School Advertising
In many parts of the country, school starts earlier and earlier—sometimes as early as the first week of August. Plus, the nature of what is categorized as a back-to-school good has evolved—and is continually expanding. Here is what marketers need to know about back-to-school shoppers. …»
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Moosejaw Launches First Digital Store on Walmart.com
Outdoor apparel and accessories seller Moosejaw is the first of Walmart’s acquired brands to launch a new online store on Walmart.com. See what plans Moosejaw has in place for this new venture. …»
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CommerceChat:  Podcasts Exploring Ecommerce Trends
Explore the library of MCM Commerce Chat and hear the trends and insights that continue to shape the dynamic world of direct-to-customer selling directly from the source. Each month, a new topic and thought leader is featured – subscribe today!
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