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STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 9/4/2018 |
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How to Sell on Google Shopping |
The ecommerce behemoth’s vast product range, easy shipping options, convenience and speed mean that it has a stronghold on the ecommerce market. But you can compete and set yourself apart by offering a better customer experience and embracing opportunities offered by other channels. Here is why you should be selling on Google Shopping. …» |
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Best Buy Ecommerce Revenue up 10.1% in Q2, Now 15% of Sales |
Best Buy reported strong topline, earnings and comp growth in the second quarter as its omnichannel focus, ecommerce sales and categories like appliances continued to be bright spots. See what executives had to say about the Q2 results and what the company is doing to improve the customer experience.…» |
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5 Basic SEO Principles to Increase Your Website Traffic |
Search engine optimization (SEO) is the cornerstone of the modern business. If you are an ecommerce seller, you cannot grow your base of loyal customers if you're stuck on page 6 in search results. Here are basic SEO principles that will help you increase website traffic going forward. …» |
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Why It’s Not Too Late for Back-to-School Advertising |
In many parts of the country, school starts earlier and earlier—sometimes as early as the first week of August. Plus, the nature of what is categorized as a back-to-school good has evolved—and is continually expanding. Here is what marketers need to know about back-to-school shoppers. …» |
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CommerceChat: Podcasts Exploring Ecommerce Trends |
Explore the library of MCM Commerce Chat and hear the trends and insights that continue to shape the dynamic world of direct-to-customer selling directly from the source. Each month, a new topic and thought leader is featured – subscribe today! |
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The MCM Network Source Directory |
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