Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 3/5/2019
Building a Strong Loyalty Program with Emotional Bonds
Today loyalty is a fusion of emotional engagement, trust and the ability to engage, meeting or exceeding customer expectations. Brand love reinforces trust, long-term relationships and faith in the future of a brand. See how leading brands like Sephora, Nike and TOMS have created emotional bonds that drive loyalty and CLV. …»
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Ecommerce Operations Summit
Join us April 9-11, 2019 in Columbus, OH, for the ONLY conference focused on optimizing direct-to-customer and omnichannel operations & fulfillment.
Late to the Game, Target Launches Ecommerce Marketplace
Going the way of main rivals Walmart and Amazon, Target is launching its own third-party ecommerce marketplace, Target+, including a curated list of products from merchants that complement its own offerings in categories like home, toys, electronics and sporting goods. …»
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4 Things Ecommerce Retailers Must Learn From 1-800-Flowers.com
1-800-Flowers has always embraced new ways of reaching out to customers and making their experience easier and more enjoyable. And its huge success with multichannel and digital marketing holds extremely important lessons for merchant businesses everywhere. Here are the top four things you can learn from 1-800-Flowers.com…»
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Use Email to Build an Emotional Connection in 2019
Available On Demand - Download this free on-demand webinar to discover ways to build your brand community with a loyalty program and email to drive revenue and engagement.
 
Gap and Old Navy Are Headed for Splitsville
Gap Inc. announced it will split off the more successful Old Navy as a new publicly traded entity which will be financially independent of the other brands in the stable not doing as well: Gap, Athleta, Banana Republic, Intermix and Hill City. …»
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Wayfair Grows Revenue 44% in 2018 But Doubles Net Loss
Ecommerce home furnishings giant Wayfair increased its fourth quarter sales 40.6% to $1.99 billion, but saw its Q4 net loss balloon to $143.8 million, nearly doubling the $72.8 million loss from the same period in 2017. The company accentuated the positive, emphasizing its holiday season and flash sale performance to analysts.…»
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The Most-Searched Ecommerce Partner Directory
From click to brick, from retail to etail get in front of the Multichannel Merchant community. Become part of the most-searched online Directory of DTC and ecommerce partners out there. Sign up today!
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