 |
STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT
week of 4/30/2019 |
|
|
|
| 5 Crafty Ways to Build Successful Brand Awareness |
| Your brand's image changes over time given all the marketing that you have done. However, you need to be as crafty as possible because you do not want to chase your customers away. Here are some tips to make your brand visible, fun and exciting. …» |
|
|
|
| sponsored by |
 |
CommerceChat: Podcasts Exploring Ecommerce Trends |
| Explore the library of MCM Commerce Chat and hear the trends and insights that continue to shape the dynamic world of direct-to-customer selling directly from the source. Each month, a new topic and thought leader is featured – subscribe today! |
|
|
| Fanbank Lets Stores Sell Items on Facebook through Credit System |
| Fanbank, a Santa Monica, CA-based startup, aims to give small business owners a greater opportunity to reach online buyers by creating digital credits that can be redeemed in brick-and-mortar stores through Facebook ad campaigns. The ads show up in shoppers' newsfeeds, and soon will be publishable on a merchant's Facebook page.…» |
|
|
|
| Sales Taxation Without Physical Location: Decision Time for All Ecommerce Businesses |
| Americans are used to hearing the refrain "we pay the sales tax" in today’s advertising campaigns, but in the wake of the United States Supreme Court's ruling in South Dakota v. Wayfair (June 2018), the phrase "you pay the sales tax,'' may be what many small business sellers will hear instead in future audits of their business operations. Here is what ecommerce businesses need to know moving forward. …» |
|
|
|
|
|
| Distinguishing Legitimate Fraud from Friendly Fraud |
| Fraud is nothing new to the ecommerce space. However, it gets costlier and more common every year. A recent study from Juniper Research suggests retailers will lose $130 billion over the next five years due to card-not-present fraud. …» |
|
|
|
| Nordstrom, the Retail Industry and Ecommerce Sales Reporting |
| As ecommerce takes a greater share of retail sales, the view into relative channel strength has been somewhat opaque. But Nordstrom recently began reporting ecommerce as a percentage of net sales, not just a growth percentage. Tune in to the latest MCM CommerceChat podcast to hear more on this interesting development. …» |
|
|
|
| sponsored by |
 |
The Most-Searched Ecommerce Partner Directory |
| From click to brick, from retail to etail get in front of the Multichannel Merchant community. Become part of the most-searched online Directory of DTC and ecommerce partners out there. Sign up today! |
|
|
|
|
|
| Join us at the Ecommerce Operations Summit |
Learn More |
|
| The MCM Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. Start your search. |
