Multichannel Merchant Ecommerce and Marketing STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT

week of 12/4/2018
5 Things Smaller Retailers Can Learn from Sephora and Ulta Beauty
If you’re just trying to break into the retail business, or looking to expand your reach, there are a few tips you can take from beauty industry giants, Ulta Beauty and Sephora. Here are ways SMBs can replicate the initiatives that make Ulta’s and Sephora’s businesses so successful.…»
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Amazon 4-Star and What It Could Signal for Amazon’s Future Retail Business
On a recent trip to New York, I took the lovely ten-minute stroll from my hotel to Amazon’s newly opened SoHo neighborhood retail store, Amazon 4-star. Let me take a moment to call out some of my own observations and what they could be signaling for the future for Amazon’s brick-and-mortar retail business.…»
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4 Ways Company Leaders Can Inspire a Culture of Experimentation
Gone are the days when brands could rely solely on their former triumphs or strong brand awareness to emulate past successes. Rather, experimentation is critical in the digital age. Here are four ways to foster a culture of experimentation in your company. …»
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Black Friday Surpasses Cyber Monday in Global Ecommerce
Black Friday global ecommerce sales growth surpassed Cyber Monday in major markets by more than 34%, according to data by eShopWorld. The data revealed that in these same markets, global ecommerce sales growth was higher on both Saturday and Sunday (Nov. 24 and 25) than on either Black Friday or Cyber Monday. …»
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Bass Pro Shops Personalizes the Catalog Experience
The days of large, general interest retail catalogs are gone, replaced by highly personalized pieces of varying lengths and levels of complexity, each targeted to meet the needs of a very specific audience. In this latest report, find out how Bass Pro Shops addressed the marketing challenge head on.…»
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featured jobs

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GPS Impact – Kansas City, MO

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Ryan Companies US, Inc. – minneapolis, MN

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University of Virginia, School of Medicine – VA

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Alberta Investment Management Corporation – Edmonton, Canada

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BASF Corporation – Florham Park, NJ
 

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