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Trend reports can’t tell individual retailers how much seasonal staff to hire, how to schedule a promotional calendar, how much server capacity to have available, or if a brick-and-mortar location is overstaffed and underperforming. Retailers need real-time data to make the most of shoppers’ favorite time of year. Here are three areas on which to focus.
Most marketers rely on data to do their job well. However, most either don’t have access to the right data, or can’t make sense of it. Here are four ways a dashboard can bridge the chasm between the data you have and the insights you need.
Making business decisions that are based on gut-instinct rather than data is like trying to pick stocks based on how you like a shirt you bought at a some store back in February.
Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.