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MarketplacesApr 16, 2012 6:59 AM By Glenda Shasho Jones
Catalogs are no longer just direct-selling tools: They drive web and store traffic, are a channel between technologies and, perhaps most important, communicate and build brand.
MarketplacesApr 11, 2012 8:03 PM By MCM staff
List management and brokerage firm Statlistics has recently joined forces in a “strategic alliance” with L.I.S.T. Incorporated and L.I.S.T. Westchester, according to a press release issued by Stalistics.
MarketplacesApr 06, 2012 10:13 PM By Matt Konkle
There are a variety of liquidation methods that work depending on the retailer
MarketplacesMar 28, 2012 3:22 AM By Kathleen Peterson
Cross-selling and up-selling initiatives have existed in the contact center industry for a very long time and implemented with varying levels of success. Perhaps it is time to consider the “best practices” most often neglected in these initiatives
MarketplacesMar 13, 2012 9:21 PM By MCM staff
Keeping up with change in digital marketing is never easy, but the emergence of social advertising as a widely accepted marketing tactic, the power of tablets and their users, and the increasing sophistication of search marketers has accelerated change even further. With some powerful trends taking shape over the last year, opportunity abounds for marketers who proactively embrace change to lead the pack. Multichannel merchants should put the following three tips at the top of their priority list.
MarketplacesFeb 18, 2012 1:25 AM By Fred Lizza
Jacque Pelletier, founder of Fashion Connection, says that the ability to manage his inventory across multiple platforms has helped the business flourish and differentiate itself from local brick-and-mortar competitors. Additionally, the Fashion Connection, is looking ahead and readying themselves to take on bigger challenges such as mobile commerce.
MarketplacesFeb 15, 2012 8:37 PM By MCM staff
Comparison shopping engines can be a great addition to your marketing portfolio. There are a number of engines to choose from, but mak
MarketplacesDec 14, 2011 10:30 PM By MCM staff
at this time of year, the true superheroes of the season may well be the operations and fulfillment folks
MarketplacesDec 13, 2011 4:14 AM By Tim Parry
GaelSong had a successful November. The multichannel Celtic gifts and apparel seller finished the month with its sales up 14.2%, with just a 3% lift in catalog circulation. And that sales boost came on top of a 15.1% sales lift in November 2010.
MarketplacesDec 03, 2011 2:35 AM By Jim Tierney
Could Web-search giant Google supplant online behemoth Amazon as the standard-bearer of quick delivery service?