Mobile, Omnichannel, and Personalization Take Center Stage

Another IRCE has come and gone, and attendees left thinking we’re much closer to a true omnichannel shopping experience than at this time last year.

It was impressive to see how quickly merchants at IRCE 2015 are accepting the fact that they need to provide a seamless, consistent customer experience across all channels. Now the real work can begin – getting people, processes and technology to make omnichannel happen.

In this report by Multichannel Merchant, you will learn what we learned at IRCE 2015:

  • How 1-800-Flowers continues to ride the wave of change.
  • Why the Internet of Things will make data even bigger
  • How Macy’s is getting a grasp on in-store pickup

In Relation to:



Thank you for downloading this report.
You may also find the following event, article, and special report of interest:

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.