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TechnologyJun 10, 2013 1:50 PM By Erin Lynch
When it comes to successfully creating a social media presence for your brand, consumer interaction is key. Unfortunately, as this infographic from Reach Local points out, not every fan or follower engages the same exact way. Check out the seven most popular social media fans and the best ways to engage with them.
TechnologyJun 06, 2013 12:59 PM By Erin Lynch
In what SAP is calling an effort to deliver the next-generation ecommerce platform, the software firm has announced plans to acquire the Swiss-based omnichannel technology company hybris.
TechnologyJun 06, 2013 9:52 AM By Erin Lynch
Samuels Jewelers has seen a conversion rate nearly three times higher for site search users compared to non-site search users after implementing a new site search system for all five of it’s ecommerce websites.
TechnologyJun 05, 2013 11:44 AM By Erin Lynch
In an announcement made during the IRCE conference in Chicago this week, Hiroshi Mikitani, Chairman and CEO of the global marketplace Rakuten, said his company has acquired Webgistix for an undisclosed amount of money.
TechnologyJun 05, 2013 10:16 AM By Erin Lynch
Amazon launched it’s latest marketplace in India this week, making it the 10th marketplace for the ecommerce goliath. In this infographic from Amazon, you will get a glimpse into the countries it serves, how many fulfillment centers it has worldwide, and it’s third-party seller growth.
TechnologyJun 05, 2013 9:57 AM By Erin Lynch
With access to over one million testers, UserTesting.com now offers usability testing designed for large businesses and retailers, complete with advanced targeting, expanded recruiting, live intercepts, moderated testing, quantitative metrics, and research and reporting services.
TechnologyJun 04, 2013 1:51 PM By Daniela Forte
Are you looking to compete with the new Google Shopping model? Here are five tips how from Rick Backus, CEO of CPC Strategy.
TechnologyJun 03, 2013 3:27 PM By Erin Lynch
When it comes to making sure your site visitor finalizes the purchase, retailers should always remember that the basic aim should be to make the checkout process as simple as possible. Here are 7 tips from Econsultancy on how to reduce cart abandonment.
TechnologyJun 02, 2013 8:43 PM By Todd Parsons
Gamification has moved beyond the realm of being a clever idea as it rapidly evolves into a key marketing and advertising tool for retailers and brands.
TechnologyMay 31, 2013 10:48 AM By Erin Lynch
When it comes to getting into the realm of same-day shipping it’s not about building a warehouse in every state or waiting to see what Amazon does. According to Shutl CEO and founder Tom Allason, it’s all about focusing on your brick-and-mortar store.