social-media-icons-ipad-300

December 2, 2015




Social Media in Japan: A Primer

Maintaining social media accounts for marketing and customer service is a “must-have” for businesses these days. Of course, this best practice—and the value it generates for businesses—extends far beyond English-speaking countries.

Globally speaking, not all social networks are …

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In Blog, Global

christmas-social-media-twitter-300

November 30, 2015




How To Mount the Most Successful Holiday Campaigns on Social Media Platforms

eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth as consumers become more comfortable purchasing on smartphones; in fact, mobile commerce sales are …

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In Marketing, Must Reads

staples_fb_messenger_2_300

April 15, 2016




Why the New Facebook Messenger Bot will Lead a Customer Experience Revolution

[caption id="attachment_83009" align="alignright" width="142"] Staples is an early adopter of the new Facebook Messenger chatbot. (Click to enlarge)[/caption]

Mark Zuckerberg launched Facebook Messenger’s chatbot revolution Monday at the Facebook F8 conference with the launch of bots for …

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In customer experience, Ecommerce

mobile commerce

April 7, 2016




Capitalizing on Mobile Content Consumption Without Killing UX

Mobile content consumption has skyrocketed over the past four years, and retailers, publishers and advertisers are wisely diving in to make the most of it both editorially and financially. But if the current backlash against digital ads on the desktop …

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In Blog, customer experience

Enterprise Resource Planning, ERP, order management, order management system, operations and fulfillment, retail operations

April 7, 2016




Meeting Direct-to-Customer Order Fulfillment Demands

The consumer appetite for next-day and same-day order fulfillment can stretch DCs to their limits. DCs with processes and procedures in place to drive efficiency for wave-based batch picking throughput must address new challenges presented by direct-to-consumer (DTC) and ecommerce …

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In Blog, Fulfillment

subscription box

April 7, 2016




How to Box Your Brand with a Subscription Service

Visits to leading subscription box sites like Birchbox, Blue Apron and Loot are up nearly 3,000% during the last three years, according to Hitwise data. For consumers who came of age in the digital era, subscriptions models are typically for electronic …

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In Blog, Fulfillment

newegg

April 6, 2016




Newegg Teams with Facebook Messenger to Enhance Ecommerce Customer Support

Newegg, a tech-focused e-retailer in North America announced it will begin using Facebook Messenger to provide customer support. Newegg is among the first companies to pilot Messenger for Business within their organizations.

Newegg currently offers a breadth of support options …

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In Contact Center, customer experience

April Fools

April 1, 2016




Week in Review: It’s April, Fools!

Trader Joe’s is closing all its stores, and the sky is falling. April Fools’ Day came one day early for fans (like me) of the specialty grocer. But the joke was on Yahoo News, which posted the faux Trader Joe’s …

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In News, PR Newswire

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

March 30, 2016




Is Your Customer Offered a Swipe Right Or Left?

Online dating is big business. It’s now one of the main ways that singles meet, thanks to its accessibility, scale, reach and published success rates. According to Michael Rosenfeld, a sociologist at Stanford who studies online dating, roughly one …

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In Blog, Data & Analytics

woman-technology-shopping-cart-300

March 30, 2016




5 Ways Brands Can Help Their Independent Retailers Connect with New, Local Consumers

Local retailers are the job creation engine and backbone of the American economy. Consider that today, America’s 28 million small businesses account for 54% of all U.S. sales, while retail supports one in four American jobs. Increasingly, Americans are choosing …

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In Blog, Ecommerce

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