November 25, 2014

The Social Matchup: Black Friday -vs- Cyber Monday

Social media is a big part of the overall shopping experience during the holiday season, both brands and consumers use social to share information, especially during the busiest shopping weekend of the year. This infographic by Statsocial, looks at how …


In Cyber Weekend 2014, Holiday 2014


September 21, 2015

Dos and Don’ts of Mobile Commerce for Global Retailers

Mobile commerce is increasing across the globe at a staggering pace:

PayPal research shows m-commerce growing three times faster than e-commerce (42% CAGR vs 13%), from $102 billion to $291 billion, from 2013 to 2016.
59% of smartphone users ages 18-34 have used their mobile device to …


In Ecommerce, Global

holiday shopping, peak holiday season, holiday shipping, holiday shipping peak, ecommerce orders

September 21, 2015

3 Ways to Avoid Holiday Shipping Disasters

Black Friday is a little over two months away, and most retailers are already bracing themselves for the chaos likely to arise between Thanksgiving and Christmas. While the holidays are often a great time for sales, retailers almost always face …


In Blog, Operations & Fulfillment

free shipping, ecommerce fulfillment, Pitney Bowes, same-day delivery, consumer survey, holiday shopping season, 2015 holiday shopping

November 22, 2014

How to Boost Social Shopping Sales This Cyber Weekend

Are you prepared for the upcoming retail holiday season? Every year, online merchants get ready for the inevitable onslaught of customer orders on Cyber Weekend. That may sound a bit scary, but fear not because Cyber Monday can help push …


In Blog, Cyber Weekend 2014


September 15, 2015

10 Creative Ideas to Boost Your Holiday Email Campaigns

The holidays are just around the corner. For retailers, email is a tried and true channel for driving engagement and revenues for holiday campaigns. Here are 10 strategic and creative tips to spark ideas for your own holiday planning.
Use unique …


In Blog, Email


September 14, 2015

There’s Free Shipping, Then There’s Stupidity

Free shipping offers these days are becoming as ubiquitous as pumpkin spice memes, and that’s all well and good. Retailers need whatever competitive edge they can muster in order to attract business by one-upping the competition.

But the move …


In Blog, News


October 27, 2014

Five Ways Brands Can Win at Social this Holiday Season

With the holiday shopping season just weeks away, retailers will want to start thinking (if they haven’t already) about several areas in which they should have robust preparation.  One area in particular is social media.

Folke Lemaitre, founder and …


In Blog, Holiday 2014


September 4, 2015

Week in Review: Peak Holiday Season Expectations Continue to Rise

The peak holiday season this year is beginning to look a lot like … last year, only more so in terms of customer expectations on faster delivery, flexible options and a mobile-friendly experience, retailers and experts told Multichannel Merchant this week.



In Ecommerce, Global


September 4, 2015

How Instagram Images Enrich the Email Experience

Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. This infographic by Curalate and Movable Ink, shows how marketers can better leverage Instagram images …


In Branding, Email


August 14, 2013

B2B Social Media is Not Dead

Contrary to popular belief, social media in the business-to-business community is not dead.  In fact, to many B2Bers, social media is an excellent tool used for gaining brand awareness, customer acquisition, lead generation, customer loyalty/retention, and thought leadership.


In B2B, Ecommerce

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