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MULTICHANNEL MERCHANT » PRESS RELEASES
Backcountry.com, an online outdoor retailer, has expanded its global reach with the acquisition of Bergfreunde.de, an ecommerce company that caters to outdoor enthusiast in Germany, Austria, and Switzerland.
With this integration, customers will be able to view, measure and build personalized retargeting campaigns based on organization names, industries and firmographic details.
Latest Research Report From the University of Dayton and TriComB2B Also Indicates Initial Purchase Price Becoming Less Important
The National Football League has opened its first official online store in China. The new site is similar to the U.S. ecommerce site selling official NFL branded apparel, equipment and accessories over an ecommerce platform on China’s Tmall.com.
Beauty retailer Sephora is expected to open a new 655,800 square foot distribution center in Perryman, MD, just outside of Baltimore by May 2014.
Webgistix announced plans to build a new fulfillment center in Scranton, Pennsylvania and expand its current fulfillment center in Las Vegas, citing a high demand for fulfillment services across the county.
Vitamin Shoppe has announced its preliminary results for the third quarter which ended on September 28. According to the results, total net sales this quarter increased by 14% and ecommerce sales increased by nearly 18% compared to 2012.
True partnerships substantially more likely to drive growth
B2B companies find it easier to build loyalty with online-only than offline-only customers according to research commissioned by hybris.
Loyalty programs are becoming increasingly popular among retailers and consumers alike. However, as more and more consumers are opting in to these types of programs, over 30% of shoppers say the amount of personal information requested by a merchant is a major factor when considering signing up for a loyalty program or not.