Ben Rafferty
Ben Rafferty has more than 15 years of experience of delivering speech recognition, IVR and contact center automation on CPE and hosted platforms. At Semafone, Rafferty is responsible for the smooth deployment of solutions into hosted environments and for the overall management of Semafone’s hosted offering. Starting as an engineer and working up through a variety of roles, Rafferty’s career includes the successful delivery of programs for a wide variety of organizations, including large multi-national corporations, such as SAP, Deloitte, Interflora and Odeon, as well as local and central government, Parliament, the NHS and all “Blue Light” services in the UK and Europe.
Voice-powered assistants are changing the face of commerce, with as many as 60% of consumers looking to use a home voice assistant to make purchases with just a few simple words. Here is how voice assistants can protect phone-based commerce.