Erin Lynch
Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.
How closely are you looking into the keywords you are using when creating copy for search optimization? According to a Marin Software whitepaper, etailers should make that a top priority since doing so could help avoid a
Compelling creative promotes a higher conversion rate and more revenue. But before you hit the send button, it
During the RKG Road Show in New York City, Ed Hoffman, vice president of Global Sales and Business Development with SLI Systems, gave a few pointers at the Google offices in Manhattan on how to create the most effective and profitable site searches.
FedEx said it expects to see a 13% increase compared to last year
The holiday shopping season is right around the corner and understanding the importance of mobile ecommerce is critical. Take a look at this infographic created by Shopify, which shows the expected mcommerce trends that will occur over this holiday season.
When it comes to the social media patterns of business-to-business customers, it’s hard to understand who is using what and why. Take a look at this infographic from the eCreative Internet Marketing Blog to get a better insight on you customers social behavior.
Will merchants be the big winners this holiday season? They just might since many, including Amazon, Walmart, Target, The Limited and Kohls, have announced major increases in seasonal employment this year.
Even though several U.S.-based retailers are getting into shipping products internationally, in order to see an increase in revenue, retailers need to stay up-to-speed on the marketing, shipping protocols, and what their customers want.
Besides creating interesting, relevant and timely content on their site, business-to-business bloggers need to pay special attention to this infographic from Eloquoa which points out some of the main mechanics that go into creating that perfect b-to-b blog post.