John Nicola, Author at Multichannel Merchant

John Nicola

John Nicola is responsible for First Data’s Corporate Retail and Restaurant vertical segments. In this role, John leads a team that works with retail and restaurant clients to understand their overall business needs, create/deliver solutions to help them grow their businesses, protect their data, and create operational efficiencies.

Executing a Digital Strategy is Table Stakes and There is No Turning Back

July 26, 2019 | John Nicola

Today’s shoppers increasingly are digital natives, which means they prefer technology-based solutions and hold high expectations when it comes to the end-user experience. In fact, recent market research found that 86% of shoppers are willing to pay more for a better customer experience.