(Direct Newsline) Washington–The ailing U.S. Postal Service has to be fixed–and fast. So says the man who runs it: Postmaster General Jack Potter. “We

(Direct Newsline) Washington–The privacy “bill of the hour” is a major issue for direct marketers, said H. Robert Wientzen, CEO of the Direct Marketing

(Direct Newsline) The Direct Marketing Association recently eliminated nine positions from its New York and Washington offices, the fourth staff reduction

(Direct Newsline)–Fingerhut Cos. has begun work to complete several catalogs that had been in production prior to Federated Department Stores’ decision

(Direct Newsline) Mailers need to focus on reactivation and prospecting because the size of the average house file has decreased 10% over the last year,

Industry conferences and classes have been cancelled following last week’s terrorist attacks on the U.S. and nerves are frayed as direct marketers make

A persistent symptom of the softening economy has been layoffs and cost cuts. And the list industry is no exception. Earlier this week, list management

This fall an estimated 1.5 million children are being schooled at home, up 328% from 350,000 in 1990, according to the National Home Education Research